Our Story

"Our Peruvian roots and love for nature drove us to create the most sustainable clothing brand."

"Our Peruvian roots and love for nature drove us to create the most sustainable clothing brand."

owners of AYA sustainable fashion

We are Meli and Rensso, founders of AYA, and siblings who grew up in a Peruvian family in Los Angeles. Before we were even born, our parents migrated from Peru to California which turned their lives entirely upside down. They discovered a whole new way of living, as well as opportunities that would ensure promising future for them and their future family - us.

Our mother grew up in a rural area in the Peruvian Andes, in a unique environment, surrounded by pristine nature. Living in harmony with her environment, she developed deep connection and love for nature that she passed on to us, as she taught us about the sustainable Andean lifestyle, raising us to care about nature. When we were children, our mom would often tell us stories from her childhood about how she sew her own clothes and dyed them with natural dyes that she found outside of her house.

Our father also grew up in a small town in the Andes Mountains. He was raised by his aunts who pushed him to be an ambitious man, and later in his life successfully started his own business selling natural products. As we grew up, he would use any opportunity to teach us how to run a company.

Our parents gifted us with valuable knowledge and were our biggest inspiration that led us to create AYA.

Our father also grew up in a small town in the Andes Mountains. He was raised by his aunts who pushed him to be an ambitious man, and later in his life successfully started his own business selling natural products. As we grew up, he would use any opportunity to teach us how to run a company.

Our parents gifted us with valuable knowledge and were our biggest inspiration that led us to create AYA in 2022.

We launched AYA at the beginning of 2022 with the goal to become the most sustainable brand to be able to revolutionize how fashion is made, in order to prevent global pollution. Our vision and mission embrace what is best for our people and planet.

Our Mission

By being manufacturers in Peru and using high-quality organic materials, we provide the most sustainable clothing to match the demands of a growing audience that continuously learns about the negative impacts of the fashion industry. 

Our Vision

To produce the most sustainable clothes that, by example, will lead the demand change in the fashion industry.

Our Core Values

  • People and Environment Come First
    We learnt about the social and environmental impacts of the fashion industry in order to prevent the same impacts. We are committed to preventing a negative social and environmental impact.
  • We Believe that a Change Is Obtainable
    We are optimists and we know that our actions can contribute to a major change.
  • We Hold Ourselves Accountable for Our Impact
    We are aware of our responsability, as a company, for the impact we create on the world.
  • We Innovate from Simplicity
    Our concept of creating innovations is to rethink the world with simple ideas.